Parks Associates released a study on Wednesday that found almost half of home security owners in the United States have a security system that connects wirelessly to sensors.
In addition, nearly 50% of smart home devices in the U.S. are self-installed, according to Brad Russell, a research analyst at Parks Associates.
From the article "Wireless Home Security Systems on the Rise, Parks Associates Says" by www.securitysales.com
“Having smart home devices pre-installed in the home creates an immediate opportunity to demonstrate specific value propositions in safety, energy management and convenience,” stated Patrice Samuels,...
Month-to-month digital media analysts continue to follow “churn” issues — entertainment consumers who drop or add services. A 2018 Parks Associates report says about 18% of U.S. broadband households c...
Finding the right streaming formula is a key test for Fox, even if it’s still early days. Fox Nation currently has 200,000 to 300,000 subscribers, according to research firm Parks Associates. (Compare...
A survey of 5,000 adults by Parks Associates indicates roughly half, 52 percent, are willing to share tracking data in an app while 28 percent are unwilling. Twenty percent are willing but only with p...
