Providing market intelligence for more than 35 years

In The News

Will Jay Lethal Ever Work For WWE?, WWE Praises the Success of the WWE Network

According to WZ Daily regular and Forbes’ Alfred Konuwa, WWE issued a press release Thursday praising the success of the WWE Network. The network is now a top-five Over-the-top (OTT) streaming service, based on a Parks Associates report. Read the entire article here and a list of the top five streaming services below:

Netflix
Amazon Video
Hulu
MLB.TV
WWE Network

From the article "Will Jay Lethal Ever Work For WWE?, WWE Praises the Success of the WWE Network" by Jonathan Jansen.

Previously In The News

The probability of success for ESPN+

Parks Associates analyst Brett Sappington agreed that it will be compelling for some customers, particularly due to content that won’t be available elsewhere like MLS games and some of the college spo...

Synamedia sees pay TV driving growth for 3-4 years before IPO

Media research firm Magrid has found that 26% of millennials share passwords for video streaming services, while Parks Associates predicts that in 2021, $9.9 billion of pay-TV revenues and $1.2 billio...

DirecTV Now to hike prices as content fees rise across industry

Brett Sappington, director of research at Parks Associates, said price increases are a leading reason why viewers cancel subscriptions. “Customers don’t like surprises that hurt their pocketbook,”...

How to tell who’s winning — and who’s losing — the streaming wars

Most companies don’t disclose quarterly churn rates, though third-party organizations such as The NPD Group and Parks Associates track cancellations through research and surveys. Data from analytics f...