Thank you for registering for Parks Associates. We have sent a verification email to your email address along with your temporary password. Please verify your email address via the link in this email as soon as possible. The link expires in 60 minutes.
July 10, 2016
Wi-Fi and other connective technologies will shackle the growth of mobile data revenues in the U.S. for at least the next few years, Parks Associates predicted.
The market research firm said worldwide mobile data revenues will grow from $386 billion in 2015 to $630 billion in 2020, with much of that growth occurring in the Asia/Pacific region. But growth in Western Europe and North America – particularly in the U.S. – will be much slower, Parks said, as consumers turn to non-cellular technologies in an effort to lower their mobile bills.
From the article "Wi-Fi To Shackle Growth Of Mobile Data Revenues In The U.S., Parks Predicts" by Colin Gibbs.
In the United States, 40 percent of homes with broadband connectivity own a set-top box, while over half own a connected TV. However, set-top boxes see much greater use. This data comes from resear...
Looking at the OTT market, Parks says that 60 percent of OTT video services require a subscription, and 64 percent of broadband-enabled U.S. households subscribe to an OTT video service (up from 59 pe...
That 50 percent figure gets a lot of play: In April 2015, Parks Associates reported that 50 percent of U.S. broadband-enabled homes had an SVOD subscription. In March 2016, NPD Group reported that 52...
Luring and keeping customers is becoming harder as the online streaming market gets more crowded and subscribers, freed from cable television's contract model, can cancel service with a click of the m...
© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy
Design & Developed By Agency Partner Interactive
We use cookies in this website to give you the best experience on our site and show you relevant ads. To find out more, read our privacy policy and cookie policy .