In The News

Why These Companies Were Hot In 2015

December 16, 2015

Brett Sappington, director of research for Parks Associates, recently told CNET, “At one point, AOL and Yahoo seemed like they were the Internet."

That was when being a Web portal was the thing to be. Google redesigned the category and convinced users and advertisers to shift from portals to search. As the portal space went cold, Yahoo got hypothermia.

From the article "Why These Companies Were Hot In 2015" by Christopher Lochhead.

Previously In The News

4 Key Business and Lifestyle Trends Transforming Customer Demand

A study from Parks Associates found that “one-third of smart device owners in U.S. broadband households have increased usage of their devices during the COVID-19 pandemic, including 46% of smart door...

DIY Security, Home Automation: What’s a Pro to Do?

One chief reason for the meteoric rise in DIY competition, of course, is market penetration — read: the historical lack thereof. According to the latest Parks Associates research, 75% of U.S. househol...

Study: 73% of Integrators Don’t Offer Cybersecurity Services

Research firm Parks Associates recently found that 79% of U.S. broadband households are concerned about data security or privacy issues, for instance. Meanwhile, the soaring use of the Zoom platform h...

Amazon Details ‘Custom Home Service’ Featuring CEDIA Smart Home Pros

Why are integrators important to Amazon? Quigley calls custom integrators “the new architects” of the smart home. He cites data from Parks Associates that even though 60 percent of consumers say th...

‹
1
2
...
348
349
350
351
352
353
354
...
719
720
›