Only 14% of consumers who owned an Internet video streaming device used one from Google in the first quarter, down from 18% a year earlier and 21% two years ago, according to surveys by research firm Parks Associates. At the same time, 28% of consumers used a Fire TV device from Amazon, up from 24% last year and 16% in 2016.
Roku, which went held an initial public offering in February, was steady as the market leader with 37% share, the same as last year and up from 33% two years ago. Apple captured 15% of the market, the same as last year and down from 19% in 2016, Parks said.
From the article "Why Roku Is the Internet Video Box Leader, While Google Is Slipping" by Aaron Pressman.
Calix is hitting an attractive market, according to a study by Xfinity Communities and Parks Associates that was released last month. The research found that there are 3.56 million smart apartment res...
A study done by Parks Associates found that subscribers of fixed wireless internet from mobile network operators were more satisfied with the price of service than fiber or cable subscribers. The stud...
Twenty-four percent of multifamily properties report having a smart building provider or aggregator for at least one of the properties they serve, according to a newly published study by Parks Associa...
About 35% of all streaming media devices used in the US are made by Amazon, putting it No. 2 behind Roku, according to Parks Associates, a market research firm based in Addison, Texas. From the art...
