Providing market intelligence for more than 35 years

In The News

Why Eero is going after the rental property market with Wi-Fi

To get a sense of how big the MDU market is, Parks Associates research reveals that 34% of US broadband households are MDU residents. After reading that it’s roughly one in three, I suppose that makes sense. Again, it’s not something I ever thought about before. And of that audience, Parks Associates reports that 43% of those MDU residents have smart home devices.

From the article, "Why Eero is going after the rental property market with Wi-Fi" by Kevin C. Tofel.

Previously In The News

Cutting the Cord: What's so wrong about sharing streaming video passwords?

The sharing of streaming video subscription passwords became a laughing matter during last week's Emmy Awards, but the funny business could eventually become a problem for video providers. Credenti...

Here's how Apple wants to turn your home into one giant iPhone

Although Internet-connected home appliances aren't widespread yet, adoption is set to take off this year, according to research from Parks Associates. According to the firm, 40% of broadband household...

More Than 1 In 5 Intend To Use A Smart Watch To Control A Smart Home

Many consumers who own or plan to buy a smart watch will use it to control smart-home devices, a Parks Associates survey found. More than one in five U.S. broadband households that own or plan to b...

Roku Is Winning The Streaming-Video Device Game

A total of 21 percent of U.S. broadband households with at least one Internet-connected CE device use a streaming-media player as their primary platform for streaming online video, up from the year-ag...