To get a sense of how big the MDU market is, Parks Associates research reveals that 34% of US broadband households are MDU residents. After reading that it’s roughly one in three, I suppose that makes sense. Again, it’s not something I ever thought about before. And of that audience, Parks Associates reports that 43% of those MDU residents have smart home devices.
From the article, "Why Eero is going after the rental property market with Wi-Fi" by Kevin C. Tofel.
Research firm Parks Associates recently found that 79% of U.S. broadband households are concerned about data security or privacy issues, for instance. Meanwhile, the soaring use of the Zoom platform h...
A recent study by Parks Associates, a technology-based marketing and research company, finds that 44% of US broadband households own speakers, 37% own headphones bought separately from a phone or musi...
As for why dealers change their offerings, there are many possibilities. According to the Parks and SSI study, competitive forces are key. It could also be driven by the consumer, as more homeowners a...
A recent Parks Associates survey finds that about 4 in 10 U.S multi-dwelling apartment residents say they're open to bundling internet services with their monthly rent. What's more, over three-fourths...
