According to a report from Parks Associates, Roku is the leading player in the US streaming device market, with a share of 37% as of 2014. The chart below shows that Google Chromecast ranked second in this market, with a share of 19%. Apple TV and Amazon Fire TV devices are the third and fourth largest players in this market, respectively.
From the article "Why Amazon Took a Risk by Barring Sales of Apple TV and Chromecast" by Puneet Sikka.
One chief reason for the meteoric rise in DIY competition, of course, is market penetration — read: the historical lack thereof. According to the latest Parks Associates research, 75% of U.S. househol...
A study from Parks Associates found that “one-third of smart device owners in U.S. broadband households have increased usage of their devices during the COVID-19 pandemic, including 46% of smart door...
More than 60% of installing dealers now report that DIY systems are biting into demand for their services, according to the fifth annual Residential Security Market Report (2018) from the research fir...
According to sleep research from Parks Associates, nearly 29 million U.S. broadband households currently own a product that helps them track their sleep quality, representing less than half of the nea...
