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February 01, 2016
Market research and consulting firm Parks Associates estimates that 19 percent of households with broadband in the U.S. already own a smart home device, thanks in part to increased smartphone ownership.
"Mobile devices .... that's the default user interface outside the home or sometimes even in the home," said Tom Kerber, director of research at Parks Associates. "The smartphone is critical — it opened up the market when smartphones came out."
From the article "What the Street Got Wrong About Google" by Anita Balakrishnan.
To present the content for this session, the TecHome Builder Summit is bringing in one of the leaders in home technology research. Tom Kerber, the director of IoT strategy for Parks Associates, will b...
"The expansion of mobile device platforms to wearable form factors creates many opportunities for developers to build new services and applications," said Harry Wang, director, health and mobile produ...
A new study from Parks Associates confirms earlier studies from ComScore and eMarketer this year: Roku is running away with the streaming device market while Apple is lagging way behind, controlling a...
Parks Associates' data of 2015 HDTV streaming video player unit sales spurred AppleInsider to write: "Apple saw a big boost in market share thanks to the launch of the fourth-generation Apple TV with...
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