A May study from Parks Associates showed out of 43% of U.S. households that have streamed live content in the past three months, 61% recently watched a live sporting event. Paul Erickson, director of research at Parks Associates, said in a statement sports content is “key to drawing and keeping an engaged livestream viewer base.”
From the article, "Warner Bros. Discovery, BT join forces to offer premium sports content for U.K. and Ireland" by Masha Abarinova.
When it comes to streaming set-top boxes, the Apple TV may get most of the attention, but it's not the device used by most in the US for streaming video. According to a new study by the research fi...
Did you know that currently, 33% of broadband households have a security system with professional security monitoring? Join leading industry executives and analysts at Parks Associates’ interacti...
Join Parks Associates’ Jennifer Kent, VP of Research and Chris White, Senior Analyst, for an interactive in-person session, on Thursday, September 29 at 11:30 AM and 3:00 PM CT at the 2022 CEDIA Expo...
Parks Associates’ podcast, The Connected Consumer just released a new episode where hosts Chris White and Rosey Ulpino Sera dive into hot IoT topics, with guest speaker Rob Conant, VP of Software and...
