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July 05, 2016
A recent study by Dallas-based Parks Associates found that 25% of smartphone owners in the U.S. use mobile platforms at least once a month. While Apple Pay and Android Pay are accepted by nearly 3 million retailers, the majority of mobile pay users are loyal consumers who use retail-specific payment apps. For instance Starbucks’ mobile pay platform processes 5 million transactions per month, according to the report.
From the article "Walmart Says It Completed Nationwide Rollout Of WalmartPay, 88% Of Users Are Repeat Customers" by Kim Souza.
Voice’s resurgence seems counter-intuitive. The technology first boomed in the 1990s with voice prompters in customer call centers – not always a satisfying experience as the prompters many times rout...
According to the latest U.S. smartphone market share numbers from Parks Associates, Apple is still well in the lead compared to competing manufacturers, holding a beefy 40% of the smartphone market. B...
New research by streaming tracker Parks Associates predicts the amount of revenue lost to piracy and password sharing will increase 38% to $12.5 billion over the next five years. While it is seldom...
Pay-TV operators are seeing a “slow erosion of the core business,” analyst at Parks Associates said. “After years of attempts to be more than just a ‘dumb pipe,’ pay-TV operators have come to reali...
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