The Walmart Vizio deal comes as competitor Roku has a 25% share of the connected TV market, based on smart TV operating systems in use, according to Parks Associates. Amazon makes up 17% of the market with its Fire TV operating system and Vizio’s operating system controls 8% of the market.
From the article, "Walmart confirms $2.3 billion Vizio deal; Walmart Connect to benefit" by Kim Souza
"Streaming media players continue to stake out a growing portion of the connected home," explained Parks director of research and author of The Streaming Media Device Landscape, Barbara Kraus. "It is...
Even though millions of people have game consoles like the Xbox One and PlayStation 4, people are streaming less video on game consoles, and more on streaming media players, according to new research...
Only 3% of UK broadband households have cancelled one or more over-the-top (OTT) video services within the past year, according to research from Parks Associates. The research firm found that servi...
According to research from Parks Associates, US broadband households now own an average of seven and a half connected computing and video entertainment devices, and 18% own at least one smart home dev...
