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January 12, 2017
A recent survey by Parks Associates showed that 55 percent with at least one chronic condition do not speak with their primary care provider about it more often than once every three months.
Mobile health apps have become a promising resource for managing mental health issues, offering self-guidance and personalized engagement for at-risk patients who may not have frequent enough contact with their providers.
From the article "WA State Payer Picks mHealth Application for Depression Care" Thomas Beaton.
“As far as a timeline, three to five years seems a little aggressive,” stated Glenn Hower, an OTT analyst at Dallas-based market research firm Parks Associates. “I don’t think it’s possible.” From...
According to a report published by Parks Associates, there is a dark horse in the streaming market: Amazon Prime Music. The company's senior analyst says, "Nearly one-half of streaming music subscribe...
Surveys by consulting firm Parks Associates found that many people who signed up for Prime Video's free 30-day trial were not converting to subscribers. About 34% of people surveyed by Parks Associ...
“With this partnership, we can deliver more relevant messages to Roku consumers for products and services that interest them,”said Kern Schireson, Viacom’s executive vice president of data strategy an...
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