Providing market intelligence for more than 35 years

In The News

Vinyl Record Sales Are At A 28-Year High

The Biebs is just one of hundreds of artists who will be releasing vinyl albums on Record Store Day. Fans of the recently departed David Bowie will have a chance to get a limited edition pressing of six songs from very early in his career on I Dig Everything – The Pye Singles 1966. (Only 7,500 copies are being made.) There will be a new release of archived material from The Doors, Bob Dylan and a 1977 performance from The Grateful Dead. Even The Monkees are releasing a 10-LP box set of their studio albums and rare tracks.

And experts say don’t be surprised if vinyl continues to see noticeable growth in the years to come.

“It would seem that they are bringing the products back to create or capitalize on a nostaglia wave,” says Barbara Kraus, director of research at Parks Associates. “It also creates a new experience for people who were born during the digital age.”

From the article "Vinyl Record Sales Are At A 28-Year High" by Chris Morris.

Previously In The News

Roku beats Q1 estimates as linear TV dies out

Broadly, Roku has been able to capitalize on the secular viewership shift from linear TV to OTT platforms. In August 2017, Parks Associates found that Roku had a 37% share of the streaming media playe...

PeerLogix sees momentum from demand-side integration

TV audiences have fractured, with over half of US households streaming OTT content daily, according to recent Parks Associates research. Advertisers have followed suit, and 2016 marked the first year...

HomePod Gets Multi-Room Audio Chops With iOS 11.4

The addition of multiroom functionality for the HomePod advances Apple's strategy for the product, said Dina Abdelrazik, research analyst at Parks Associates. "Its market entry approach was to intr...

What the CBS Blackout Means for the Future of Streaming

"The question is the degree to which consumers value content other than CBS, and whether CBS will be missing permanently from the AT&T lineup," said Brett Sappington, principal analyst at Parks Associ...