About a quarter of U.S. broadband households are concerned about their privacy and security when using connected CE devices, according to a new Parks Associates white paper, sponsored by Verimatrix. The research notes that video service operators, under pressure to provide a personalized experience to viewers, are expanding their video data analytics strategies and so experience several new risk factors impacting customer privacy and integrity of the data caused by cloud connectivity, multivendor environments and vulnerability to hackers.
From the article "Video Operators, Security Risks And Data Analytics: White Paper Addresses Connected Home Concerns" by Laura Hamilton.
A December 2023 report from Parks Associates revealed a couple of somewhat surprising research findings: 20% of U.S. internet households own a TV antenna, and 12% of those that don’t plan to buy one i...
Video streamers and legacy pay-TV companies are seeing more competition than ever, which led to a 50% churn rate in 3Q 2023, according to research from Parks Associates. Annual churn among all over-th...
The answer: 17, per research released at the CES 2024 trade fair by Parks Associates. That’s up from eight as recently as 2015. The international market research and consulting firm’s latest Consu...
In a recent report, research firm Parks Associates found that U.S. households had an average of 17 connected devices in the third quarter of 2023. From the article, "At CES 2024's #RoborockTechTalk...
