Executives now want to replicate some of that success in the United States, though they know it will be a challenge: Roku and Amazon control 80% of the domestic streaming TV market with their budget sticks, dongles and TV sets, according to Parks Associates.
From the article, "VIDAA TV OS ready to compete against Roku, Amazon in US" by Matthew Keys
“The $120 per month core package might cause some sticker shock among consumers. Compounding it, the fact that the consumer then also must pay a traditional operator for a robust broadband connection...
Parks breaks the numbers down like this: 63 percent of U.S. broadband households subscribe to an “over-the-top” video service like Netflix. Of those, nearly half subscribe to two or more services....
Before news broke Friday that AT&T has stopped bleeding TV customers, Parks Associates analyst Brett Sappington tried to put a finger on what sort of subscriber numbers for the company’s new streaming...
For a few hours on Sunday, Fox is nixing subscription requirements and opening its Fox Sports Go app to anyone who has cut cable from their lives or has a temperamental TV antenna. After the game ends...
