Executives now want to replicate some of that success in the United States, though they know it will be a challenge: Roku and Amazon control 80% of the domestic streaming TV market with their budget sticks, dongles and TV sets, according to Parks Associates.
From the article, "VIDAA TV OS ready to compete against Roku, Amazon in US" by Matthew Keys
"Piracy is a complex issue that cannot be addressed with a single solution or by targeting a single use case," said Brett Sappington, senior research director and principal analyst at Parks Associates...
Altice USA is also jumping into this game as consumer adoption of smart speakers is on the rise. According to Consumer Intelligence Research Partners (CIRP) data, the US installed base for smart speak...
A free trial for Apple TV+ would follow a typical game plan used by most SVoD services to get people in the door and take a look around. About 58% of US broadband homes that trial an OTT video subscri...
New research from Parks Associates, Technology Market Assessment: 5G Network Services, finds that more than 33% of US broadband households cite some level of familiarity with 5G and over 40% of US bro...
