Executives now want to replicate some of that success in the United States, though they know it will be a challenge: Roku and Amazon control 80% of the domestic streaming TV market with their budget sticks, dongles and TV sets, according to Parks Associates.
From the article, "VIDAA TV OS ready to compete against Roku, Amazon in US" by Matthew Keys
Luring and keeping customers is becoming harder as the online streaming market gets more crowded and subscribers, freed from cable television's contract model, can cancel service with a click of the m...
That streaming service is one way AT&T wants to ensure that younger consumers will still flow its way. A study by research firm Parks Associates found that nearly a quarter of millennial households ju...
The smart home market is young, but it's growing rapidly as IoT makes its way into virtually every product that can benefit from some level of connectivity. Smart home device ownership in the United S...
According to Parks & Associates, that percentage has nearly doubled since 2013, reaching 15% of homes in 2016. “Pay-TV subscriptions have dropped each year since 2014, falling to 81% of U.S. broadb...
