According to consumer technology research firm Parks Associates, the average home with a smart home device has more than seven smart home devices. Although they serve different functions, those solutions all have one thing in common: they require a strong and reliable network connection.
From the article, "Unlocking Seamless Connectivity: The Benefits of NETGEAR’s Pro Wi-Fi Design Services and Pro AV Design Services" by CE Pro
And in a 2023 SmartRent and Parks Associates survey, renters ranked WiFi as their third priority, tied with laundry facilities and following only rent and safety. From the blog, "The Best WiFi Solu...
A 2023 study conducted by Parks Associates showed that interactive video can increase engagement for streaming platforms, and interactive ads might produce the same effect for advertisers. From the...
Even though data suggests that some Americans still rely on smartphones for internet needs, Kristen Hanich, director of research at Parks Associates, says the percentage of mobile-only consumers in th...
“Video-viewing households report watching on average more than 21 hours per week on a TV, accounting for half of their viewing hours,” said Sarah Lee, Research Analyst, Parks Associates. “Video con...
