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September 26, 2016
“Consumers continue to accumulate streaming options for homes, including smart TVs, which are on track to surpass connected gaming consoles as the primary streaming tool in the home,” said Barbara Kraus, Director of Research, Parks Associates. “People aren’t buying TVs solely for the smart functionality but within the standard replacement cycle, and those new TVs are likely to be smart. New owners of smart TVs will try out the smart functionality in the new TV and continue to use it if it meets expectations.”
From the article "U.S. Connected Entertainment Device Adoption Grew 11% In 2015" by www.digitaltvnews.net
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The Roku Channel is also turning heads. The company's ad-supported channel was named one of the three best ad-based over-the-top services among U.S. broadband households according to Parks Associates,...
Meanwhile, Roku's dominance is more evident than ever, with the company's devices accounting for 39% of the U.S. streaming media player installed base, according to estimates by Parks Associates. With...
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