.bmp)
“Consumers continue to accumulate streaming options for homes, including smart TVs, which are on track to surpass connected gaming consoles as the primary streaming tool in the home,” said Barbara Kraus, Director of Research, Parks Associates. “People aren’t buying TVs solely for the smart functionality but within the standard replacement cycle, and those new TVs are likely to be smart. New owners of smart TVs will try out the smart functionality in the new TV and continue to use it if it meets expectations.”
From the article "U.S. Connected Entertainment Device Adoption Grew 11% In 2015" by www.digitaltvnews.net
Dealers have a tremendous opportunity to benefit from smart home technology as consumers have started to take an interest in it — with more than half of the population excited about the technology, ac...
This was one of key takeaways from the virtual CONNECTIONS Summit hosted this week by market research firm Parks Associates, which took place in conjunction with CES 2021. The event featured a multitu...
For the independent security dealer, all of these changing customer and technology profiles is already happening. The appeal of the walled garden’s closed system is convenience and usability; however,...
Even among U.S. households with broadband service, newly released market research from Parks Associates found that less than 30 percent of respondents were familiar with where to buy smart-home produc...
