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A recent article in Multichannel News provided new findings from Parks Associates showing that 40 percent of U.S. pay TV subscribers used TV Everywhere options in 2015, up from 22 percent in 2013. "TV Everywhere" describes streaming services provided to cable/satellite customers, allowing them to access streamed versions of specific channels like ESPN, ABC, or CNN if those channels are part of their pay-TV package. A growing number of providers offer TV Everywhere options, and customer awareness and usage continue to grow.
From the article "TV Everywhere Usage Grows" by HomeTheaterReview.com
According to a study done by Parks Associates in 2015, 57% of U.S. households access an over-the-top video account, meaning streaming services like Netflix, Hulu or HBO Go, but 11% of Netflix subscrib...
According to the latest Parks Associates research, nearly two-thirds of US drivers want connected car functionality as standard on their next new ride and 25 per cent of consumers are already intrigue...
As consumers integrate connected devices and services ever more deeply into their lifestyles, they bring the same expectation and desire to their health and wellbeing. New research from Parks Associat...
The U.S. tech support sector is worth about $30 billion annually, according Reuters citing research by Parks Associates. HelloTech’s competition includes the Geek Squad, which is run by electronics re...
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