But despite this lackluster enthusiasm for the category, the problem is not going to wane. According to Parks Associates, 79% of broadband households in the U.S. are concerned about their data security and privacy. The average number of IoT devices per home is now 37 and there are expected to be 50 billion IoT devices by 2030, according to data cited recently by the British government, which recently announced a bill that would outlaw the use of basic passwords and heavily fine manufacturers and integrators that do not comply.
From the article "Top 5 Tech Trends for 2022: Using Cybersecurity as a Differentiator."
For content distributors, the decision-making process goes like this, said Brett Sappington, senior research director at Parks Associates. “Typically, device makers support multiple formats out of...
DALLAS-The number of households that use Wi-Fi technology for home networking has now surpassed the number that use Ethernet, according to a new Parks Associates survey. According to the “Global Digit...
The percentage of U.S. broadband households that use digital antennas in their homes increased to 20% near the end of 2017, up from 16% in early 2015, according to Parks Associates. "Increasingly,...
Parks Associates analyst Brett Sappington agreed that it will be compelling for some customers, particularly due to content that won’t be available elsewhere like MLS games and some of the college spo...
