The current popularity of consumer-focused connected health devices, whether fitness-tracking wristbands, smart bathroom scales or simply dedicated apps that run on an existing smartphone, is poised to make more consumers proactive about their well-being but is also set to play a huge role in the future of healthcare.
Research by Parks Associates suggests that 30per cent of US broadband homes already own some form of connected health device and that by 2016, over 32 million US consumers will be actively tracking their personal health and fitness -- either online or via a mobile device of some description.
At the same time, the use of wearable devices in the health and medical field, for monitoring vital signs such as insulin levels and blood pressure, is also growing and, according to Harry Wang, Parks Associates director of health and mobile product research, a converge is coming. Writing in the May edition of the research firm's Digital Health News, he states: "the design trends for wearables in the medical field follow what is happening in the fitness area -- they are becoming more discreet, with more user-centric designs and highly integrated functions."
From the article "Today's wearables shaping tomorrow's healthcare."
Harry Wang, senior research director for Parks Associates says that Apple is “known to be searching for the next $100 billion opportunity, and the gigantic healthcare industry is ripe for technology d...
PayPal is the number one mobile payment app in the U.S., according to research by Parks Associates and by quite a margin. NFC World reported that 12 percent of those polled prefer PayPal while retail-...
According to a Parks Associates report, Roku was the leading video streaming device in the U.S. followed by Chromecast and Apple TV in 2014. "The research finds Roku is still the leading brand with...
The self-improvement industry is a promising one, accounting for more than $10 billion in annual sales. Over 40 million smartphone users in the U.S. actively use at least one wellness or fitness track...
