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November 02, 2016
According to Parks Associates, a market research firm, 63 percent of U.S. households with broadband connections subscribed to at least one over-the-top video service at the end of September, up from 57 percent at the beginning of 2015. It's not clear exactly how many consumers have abandoned cable completely, because many people who subscribe to over-the-top services use them to complement pay TV.
From the article "Today's Cable TV May Not Be Better But It Sure Is More Expensive" by Bill Snyder.
PRESS RELEASE: New consumer research from Parks Associates reveals 29% of U.S. broadband households get most of their news from social media platforms like Facebook and Twitter. According to 360 View:...
More and more people are watching TV and movies with over-the-top devices. Streaming device ownership spiked from six percent of U.S. broadband households in 2010 to almost 40 percent last year, accor...
Published on Tuesday, the study by Parks Associates found ownership of the Apple TV in the first quarter of 2017 made up 15 percent of the market, down from the 19 percent market share recorded by ana...
Are you a fan of horror movies? Anime? Arthouse? British dramas? Whatever your off-the-beaten-path obsession is, there’s a subscription video service just for people like you out there. Parks Assoc...
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