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March 19, 2018
Among those services, Netflix is the clear leader, with Amazon and Hulu next, according to a recent survey from Parks Associates.
Deloitte found a concurrent "inflection point" for providers of traditional pay TV service delivered via cable, satellite and fiber. Pay TV use fell to 63% in 2017 from 75%, the survey found.
And among those who no longer had pay TV, 27% said they had "cut the cord" within the past year.
From the article "Tipping point: Video streamers are now in the majority as pay TV watching drops" by Mike Snyder.
Among US broadband households, Parks Associates finds that 72% subscribe to at least one over-the-top (OTT) video service, while 46% subscribe to two or more OTT services. Further, 25% subscribe tothr...
“Pay-TV providers want to retain subscribers, so they want to make sure that you stay inside their ecosystem,” says Brett Sappington, a media analyst at Parks Associates. “If you don’t have a reason t...
The early support for Thread may even hint at where Eero is going next. Tom Kerber, an analyst for Parks Associates, notes that one of the main features of Thread is that it’s decentralized. Instead o...
Not only are consumers saying video aggregators are simple to navigate across, but they also value having a single bill for all their apps. OTT bundling is a key source of revenue for pay TV and other...
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