Tricia Parks, CEO and founder of Dallas, Tex.-based Parks Associates, says there are several reasons predictions go wrong. One cause is “environmental disruptions,” events no one can foresee, such as 9/11 and the mid-2000s recession; other times, predictions are simply unrealistic. Some forecasters, for example, predict much higher growth than is likely. - See more at: http://www.sptnews.ca/industry-news/time-and-targets#sthash.4ZZ7ToYI.dpuf
From the article "Time And Targets" by Linda Johnson.
The majority of U.S. households with broadband connections believe a device that would notify them about smoke and fire alarms is "highly appealing," according to research firm Parks Associates, which...
Parks Associates announced new smart home research today showing 26% of smart homeowners purchased their devices from brick-and-mortar retail stores such as Best Buy, Home Depot, or Walmart, making th...
Unsurprisingly, Amazon has never announced a specific figure for Prime Music listeners, although the company’s digital music boss Steve Boom said last year that “Prime Music has several million people...
According to research firm Parks Associates, smartphone owners spend more time per day listening to music on their device compared to other major entertainment activities, and 68% of smartphone owners...
