In The News

Third of UK broadband homes subscribe to OTT - study

November 09, 2015

A total of 3 percent of UK broadband homes cancelled an OTT video service subscription in the last 12 months, according to research by Parks Associates. The study shows that one third (33%) of UK broadband households currently pay for an OTT subscription. In the US, around 9 percent of US broadband homes have recently cancelled an OTT service subscription, and 59 percent currently subscribe. The research firm finds that service cancellations and switching are an evolving part of viewer consumption and buying habits in the US market, a trend that is beginning to emerge in Western Europe.

From the article "Third of UK broadband homes subscribe to OTT - study" by Telecompaper.

Previously In The News

Energy Management at ‘Big Boom Window’ for Integrators

Forty-four percent. That’s how many Americans, according to Chris White, an analyst at Parks Associates, monitor their energy—manually or otherwise. That’s 44% of homeowners who are already engaging i...

Research Finds Over Half of U.S. Citizens Open to Sharing Data to Help Fight Coronavirus

More than half (52%) of broadband households in the United States express a willingness to share smartphone data to assist in COVID-19 contact tracing, while another 20% could be convinced provided pr...

Amazon Details ‘Custom Home Service’ Featuring CEDIA Smart Home Pros

Why are integrators important to Amazon? Quigley calls custom integrators “the new architects” of the smart home. He cites data from Parks Associates that even though 60 percent of consumers say th...

Report: Smart Home Devices Had Biggest Impact on Security Market in 2016

As for why dealers change their offerings, there are many possibilities. According to the Parks and SSI study, competitive forces are key. It could also be driven by the consumer, as more homeowners a...

‹
1
2
...
351
352
353
354
355
356
357
...
719
720
›