If you can believe two new research reports, things look sunny for the Apple Watch in the months ahead. New data from Parks Associates says that smart watch adoption has nearly doubled — from four percent of U.S. broadband households at the start of 2014 to seven percent now, with 10 percent planning to buy a smart watch by midyear 2016.
From the article "Things look rosy for the Apple Watch as wearable sales are predicted to boom" by the Dealerscope staff.
According to a report published by Parks Associates, there is a dark horse in the streaming market: Amazon Prime Music. The company's senior analyst says, "Nearly one-half of streaming music subscribe...
But growing membership is harder to keep up at the same clip for all streaming services, as more and more companies launch their own online platforms. As consumers shift more of their entertainment di...
So notes a recent report from Parks Associates, which found that 43 percent of all broadband households in the U.S. that use — or plan to use — a smart TV or streaming media player want to be able to...
Synamedia’s new AI isn’t just for small-time fee avoiders. Additional research from Parks Associates found that by 2021, credentials sharing will account for $9.9 billion of losses in pay-TV revenu...
