According to the research firm Parks Associates, about 23 percent of millennial heads of households subscribe to only over the top TV service such as Netflix.
From the article "There's More To "O.J.: Made In America" But ESPN Satisfied With Five Parts" by David Barron.
Surveys by consulting firm Parks Associates found that many people who signed up for Prime Video's free 30-day trial were not converting to subscribers. About 34% of people surveyed by Parks Associ...
Netflix beats all its streaming-video rivals both on number of members and success rate of keeping them signed up, a new study said Thursday. But the rest of the over-the-top market doesn’t need to...
Global energy market research and consulting firm Parks and Associates issued a whitepaper analysing the global market for the Internet of Things (IoT). The whitepaper Top 10 Consumer IoT Trends in...
“While pay-TV penetration has declined among US broadband households, adoption has remained steady among Spanish-bilingual households over the past few years. Cord cutting does not have the same impac...
