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September 13, 2024
Family caregivers and older adults face numerous challenges in managing health and daily activities. Technology offers promising solutions to ease their burdens and Parks Associates’ ongoing research of the consumer tech markets highlights these opportunities.
Parks Associates’ research shows that family caregivers value devices with features such as fall detection, alerts in case of fire/smoke/gas, voice calling solutions, and alerts if stoves and burners are left on have universal appeal regardless of where the senior is living.
From the article, "The Smart Money: Technology for Independent Living" By Elizabeth Parks
The number of over-the-top subscriptions has ramped up by 12% over the last two years. That’s the finding of a new research study from Parks Associates reporting that consumer adoption of services lik...
Almost half (40%) of smartphone owners already use voice recognition capabilities from Apple’s Siri, Google Now or Microsoft Cortana, according to a 10,000-person survey of broadband households conduc...
The milestone puts Sling TV ahead of Time Warner Inc.’s HBO Now in total subscribers, according to Brett Sappington, an analyst with Parks Associates, which bases its information on consumer surveys a...
Parks notes that rising stars like Showtime and CBS are making big plays to capture market share in OTT. And MLB.TV has seen increases through partnerships, such as T-Mobile’s offering of a free subsc...
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