Parks Associates' recent custom research with SKBM reveals the impact of new tech in multifamily housing.
The impact of these solutions can vary widely, depending on the age of the building and the potential threat posed by water leaks. Parks Associates’ recent custom research with SKBM reveals that they reported the highest returns for water leak detectors in portfolios including older properties – built before 2000 – and high-rise buildings.
From the article, "The Smart Money: MDU Technology Overview" by Kristen Hanich
Patrice Samuels, senior analyst at Parks Associates, a market research company specializing in emerging consumer technology products and services, said demand for traditional technology support, like...
Despite a respectable amount of content and games for virtual reality headsets – and options like Oculus Go driving down the cost of ownership – virtual reality has yet to tap into much of the U.S. ma...
Among US broadband households, Parks Associates finds that 72% subscribe to at least one over-the-top (OTT) video service, while 46% subscribe to two or more OTT services. Further, 25% subscribe tothr...
With the purchase, Otter Media ranks as one of the most valuable media upstarts of the last decade, said Brett Sappington, senior director of research at Parks Associates, a firm that focuses on emerg...
