Parks Associates analyst Brett Sappington agreed that it will be compelling for some customers, particularly due to content that won’t be available elsewhere like MLS games and some of the college sports. But he questioned how valuable the service would be to fans of the MLB and NHL.
“If you’re a sports fan, are you interesting in a generalized sports service with little pieces from everywhere?” said Sappington, guessing that baseball and hockey fans would likely go for MLB.TV or NHL.TV.
ESPN+ will be offering MLB.TV for an additional $24.99 per month and said it will do the same with the NHL beginning with the 2018-2019 season.
From the article "The probability of success for ESPN+" by Ben Munson.
New data revealed by Parks Associates shows that while Netflix may be the top global streaming platform, it doesn’t have the most subscribers of any domestic service. New data from Parks Associa...
Amazon’s Prime Video has retained the top spot in Parks Associates’ Top 10 List of US Subscription Video Services with Paramount+ moving ahead of ESPN+ for the first time. The research firm rep...
Parks Associates has released its latest list of the top 10 US subscription streaming video services, based on estimated numbers of subscribers through September 2023 from the firm’s Streaming Vid...
New data from Parks Associates reveals that users could save $366 per year by switching to ad-supported plans. The data also shows that the average streaming household is subscribed to 5.6 servic...
