Thank you for registering for Parks Associates. We have sent a verification email to your email address along with your temporary password. Please verify your email address via the link in this email as soon as possible. The link expires in 60 minutes.
December 07, 2016
The hearables market goes back to the first Bluetooth headsets which were launched in 2001, followed by wireless stereo headphones, which arrived a few years later. Neither made great waves in the market – headsets were associated with cabbies rather than celebrities and Bluetooth stereo headphones took almost a decade to attain any market share. In 2013, that started to change. Major brands were taken by surprise as consumers started to purchase wireless headphones. The most credible reason I’ve heard for the change is that it was driven by the growth of mobile video on larger handsets, with users preferring to dispense with the annoyance of cables when holding the phone screen horizontally. That’s supported by research from Parks Associates showing the average US smartphone user stream music or video for 90 minutes each day. Whatever the reason for the sudden popularity, there is no question that they are now fashionable.
From the article "The Market For Hearable Devices 2016-2020 – And Then There Were Airpods…" by Nick Hunn.
“There seemed to be an attitude around the industry that after House of Cards and Orange is the New Black, there was no way Netflix could catch lightning in a bottle again,” says Glenn Hower, a senior...
But analysts estimate that Sling has racked up fewer than 1 million subscribers since it launched in February 2015. Vue’s numbers are harder to get a handle on, but it’s not on the list of top 10 most...
“These new mesh network routers are seeking to address several key areas of concern for home networking infrastructure; namely performance, coverage, aesthetics, and security,” says Brad Russell, and...
People living in only 1 in 10 homes with broadband are “very interested” in connected health services, like a personal health coach, a remote health monitoring app that connects to and notifies a heal...
© 2023-2025 Parks Associates. All Rights Reserved. Privacy Policy
Design & Developed By Agency Partner Interactive
We use cookies in this website to give you the best experience on our site and show you relevant ads. To find out more, read our privacy policy and cookie policy .