Providing market intelligence for more than 35 years

In The News

The Latest On Gadgets: Under Armour unveils fitness gadgets

However, the South Korean electronics and consumer electronics product manufacturer chose not to unveil the new smartphone. Apple Watch went on sale along with great offerings from the likes of Huawei and FitBit. The rapid advances in mobile processors has made it possible to produce sophisticated chips that use very little power cheaply. Please see our terms of service for more information.

According to an analyst for Parks Associates and 20-year CES attendee, "I think disruption across industries in tech has allowed smaller companies to play significant roles in the evolution of the industry".

From the article "The Latest On Gadgets: Under Armour unveils fitness gadgets" by Frances Clayton.

Previously In The News

Survey Find Home Builders Embracing Whole-Home Networks as Standard Offering in MDUs

A recent survey from Parks Associates finds builders are starting to provide smart home-ready networking infrastructure in new developments as a standard offering. From the article, "Survey Find Ho...

Most Consumer Electronics Buyers Consider Only One Brand

The majority of consumer electronics (CE) buyers, 71%, only consider one brand when shopping, according to new consumer research from Parks Associates. In some categories the numbers are even more ove...

New RMR Opportunity: Smart Thermostat Service?

Are smart thermostats the next subsidized security business model? Yes, according to new data from Parks Associates, which reports more than 50 percent of U.S. broadband households would be willing to...

Parks Associates: Headphones Likely to Experience Sales Spike Due to Coronavirus

A recent study by Parks Associates, a technology-based marketing and research company, finds that 44% of US broadband households own speakers, 37% own headphones bought separately from a phone or musi...