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Finally, another contributing factor to the in-home renaissance is the growth of smart-home adoption. According to Parks Associates, 19 percent of U.S. broadband households plan to buy a smart major appliance in the next 12 months.
On that front, as the appliance industry continues its push into smart home, vendors are increasingly looking to the voice-control ecosystems of Amazon and Google to help extend their beachheads. High-end brands such as Jenn-Air are linking control of their cooking appliances to Alexa and Google Home control. Appliance owners will be able to control such functions as preheating and timers, and change temperatures and cooking modes, via voice commands over the home’s Wi-Fi network.
From the article "The Home Appliance Renaissance."
It also fits a wider trend. Speaking on a separate panel here, Parks Associates President and Chief Marketing Officer Elizabeth Parks cited research that the use of home Internet/mobile bundles have g...
Not everyone is so sanguine about an H2 recovery, however. “With inflation touching virtually every category, spending on consumer electronics may not be a top priority at present,” argues Sarah Lee,...
It is worth cross-checking this data with another from the Parks Associates consultancy : annual revenue from subscription to OTT sports platforms (transmission of video and audio content over the Int...
According to Parks Associates research, 31% of the US population resides in MDUs, and with new apartment construction continuing to grow, up 24.1% as of February 2023, internet service providers (ISPs...
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