Providing market intelligence for more than 35 years

In The News

The Great ISC West Roundup 2016

I also had a great opportunity to tour the Honeywell Security & Fire booth—the biggest booth this year at ISC West 2016. Honeywell’s George Janelis, senior channel manager, gave me some informative demos on the amazing technology Honeywell now has available for the connected home, and outlined the increased support and options now available for Honeywell dealers looking to provide these options to their customers.

On Thursday, I started the day bright and early with the Security 5K/2K with Mission 500, a great charity in support of children and families in need. This year’s race raised $95,000, and awareness of how much more still needs to be done.

Back at the expo hall, I was able to conduct two great video interviews at the SSN Media Stage for ssnTV. My first interview was with Tom Kerber of Parks Associates, a market research company, who shared with me some interesting insights from the show as he was able to meet face-to-face with so many from the security industry. He noted that ISC West is an opportunity to gather “qualitative evidence to support some of the data and research we are seeing in areas like RMR growth, for example.”

From the article "The Great ISC West Roundup 2016" by Martha Entwistle, Paul Ragusa, and Spencer Ives.
 

Previously In The News

Study: 73% of Integrators Don’t Offer Cybersecurity Services

Research firm Parks Associates recently found that 79% of U.S. broadband households are concerned about data security or privacy issues, for instance. Meanwhile, the soaring use of the Zoom platform h...

Parks Associates: Headphones Likely to Experience Sales Spike Due to Coronavirus

A recent study by Parks Associates, a technology-based marketing and research company, finds that 44% of US broadband households own speakers, 37% own headphones bought separately from a phone or musi...

Report: Smart Home Devices Had Biggest Impact on Security Market in 2016

As for why dealers change their offerings, there are many possibilities. According to the Parks and SSI study, competitive forces are key. It could also be driven by the consumer, as more homeowners a...

4 Key Business and Lifestyle Trends Transforming Customer Demand

A study from Parks Associates found that “one-third of smart device owners in U.S. broadband households have increased usage of their devices during the COVID-19 pandemic, including 46% of smart door...