Providing market intelligence for more than 35 years

In The News

The enterprise IoT wave rolls in: How to prepare

In many cases, enterprises need to think about the architectural implications of connecting to consumer-oriented devices, said Tom Kerber, director of research at Parks Associates, an industry analyst firm. Small businesses often acquire residential products and apply them to their business. Security systems, thermostats and lighting are leading IoT applications that cross over from residential to business. Building management systems, energy management platforms and HVAC systems within the commercial world are often connected to a cloud service that allows for remote operation and support.

From the article "The enterprise IoT wave rolls in: How to prepare" by George Lawton.

Previously In The News

Hulu An Even Bigger Chess Piece For Disney And Comcast After Sky Deal – Analysis

“They have a unique proposition, not just compared with Netflix but also with YouTube TV or Sling,” said Hunter Sappington, an analyst with Parks Associates, in an interview with Deadline. “They have...

7-Eleven rolls out Apple Pay, Google Pay to all US stores

Mobile payment apps have gotten off to a slow start and there have been conflicting analyses of their market potential. For instance, customer use of digital wallets stalled in the past year because t...

Most U.S. Wearable Owners Use Their Gadgets Daily: Study

The vast majority of fitness tracker and smartwatch owners in the United States use their wearables on a daily basis, according to the latest study from Parks Associates. Approximately 68-percent of f...

mHealth Looks to Solve the Diabetes Care Management Conundrum

Earlier this year, a report from digital health analyst Parks Associates found that 27 percent of people with a chronic condition want a mobile health device that tracks their health, but a significan...