But many consumers are leery. News articles questioning the privacy and security of home networks and connected devices, including always-listening smart speakers, have put off potential buyers. The science-fiction fantasy of a truly smart home has hit a harsh reality where most consumers don't share the enthusiasm of technologists.
"In 2018, the industry did not reach a substantial number of new buyers," said Chris O'Dell, an analyst with Parks Associates. "What we did see was that those already owning smart home devices continued to purchase them."
From the article "The Challenge For Smart Home Companies: Getting A Foot In The Door " by Patrick Seitz.
MUMBAI: Usage of authenticated video viewing, or TV Everywhere, reached 40% of US pay-TV consumers in 2015, up from 22% in 2013, according to new research from Parks Associates. The percentage of r...
According to a report published by Parks Associates, there is a dark horse in the streaming market: Amazon Prime Music. The company's senior analyst says, "Nearly one-half of streaming music subscribe...
So notes a recent report from Parks Associates, which found that 43 percent of all broadband households in the U.S. that use — or plan to use — a smart TV or streaming media player want to be able to...
Synamedia’s new AI isn’t just for small-time fee avoiders. Additional research from Parks Associates found that by 2021, credentials sharing will account for $9.9 billion of losses in pay-TV revenu...
