OLED TVs, which start at about $2,300, have helped LG increase its market share in the $1,000-up range to 15 per cent in a mature TV market, Gagnon said. Samsung has 51 per cent of that high-end TV market, while Sony has 21 per cent. Samsung, for instance, has an 80-inch curved 4K SUHD TV, also priced at about $20,000.
"Because TV prices overall are falling, TV makers are seeing lower profit margins on all TV sales," said Brett Sappington, senior director of research at Parks Associates. "The highest-end premium market is the one place where the margins are still high."
From the article "The $8,000 fridge: why appliance makers are aiming upscale." by Mike Snider.
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Although it is much smaller than its rivals, Roku is the leading seller of video streaming players in the U.S. with a 37 percent share of the market, according to the research firm Park Associates....
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