Providing market intelligence for more than 35 years

In The News

Ten Percent Of Spanish Broadband Households Own A Smartwatch

New data from Parks Associates (www.parksassociates.com) finds that 10 percent of Spanish broadband households own a smart watch, followed by eight percent in the U.K., seven percent in Germany, and six percent in France.

"Form factors such as the smart watch are creating new opportunities for wearables in the connected home, with home controls and health applications near the top of the list for potential use cases," said Stuart Sikes, president, Parks Associates. "At CONNECTIONS™ Europe, we will highlight the business opportunities for service and technology providers, component suppliers, and software designers.”

From the article "Ten Percent Of Spanish Broadband Households Own A Smartwatch" by Mactech.com.

Previously In The News

Apple releases new streaming TV devices with lower prices

Still, many customers appear drawn to cheaper sticks and pucks made by Roku and Amazon, with the companies commanding 80% of the streaming device market, according to new research shared by Parks...

TV antenna use surges amid coronavirus outbreak

That’s according to Parks Associates, which said that 25% of U.S. broadband households use an antenna to watch local broadcast TV channels, up from 15% in 2018. The firm said those figures could incre...

The U.S. has nearly 300 OTT services to choose from

Using its OTT Video Market Tracker tool, Parks Associates has found that the number of OTT services in the United States has reached nearly 300. The firm said the total is more than double the amou...

Eero’s New Wi-Fi Routers Are Step One In Its Plan To Become A Smart-Home Giant

The early support for Thread may even hint at where Eero is going next. Tom Kerber, an analyst for Parks Associates, notes that one of the main features of Thread is that it’s decentralized. Instead o...