About 35% of all streaming media devices used in the US are made by Amazon, putting it No. 2 behind Roku, according to Parks Associates, a market research firm based in Addison, Texas.
From the article, "Temu Targets Amazon Fire TV Streaming Gadgets With $4 Remote" by Spencer Soper
Findings from the Parks Associates’ OTT Video Market Tracker indicate that 55 per cent of OTT services in the US have a subscription-only business model, such as Netflix or Hulu. In Canada, 50 per cen...
Findings from Parks Associates’ OTT Video Market Tracker service indicate that Netflix, WWE Network, and Hulu have the highest Net Promoter Scores among major OTT video services in the US. The interna...
Connected device apps for the monetisation of video services are now the second most used method for consumers subscribing to OTT services, according to a new Parks Associates whitepaper, sponsored by...
Parks Associates has published OTT research showing nearly 35 per cent of US broadband households watch user-generated content (UGC) online, on sites such as YouTube, Vimeo, and Dailymotion, more than...
