During its CEDIA Expo TechTalk, Google Nest mentioned one key statistic that set the tone for the rest of the presentation: According to Parks Associates, 43% of US broadband households intend to purchase a smart home device in 2019.
And yet, homeowners are looking for more than gadgets. Instead, they are seeking a helpful home, with products that work seamlessly together without added fuss or installation headaches. This is where integrators come in.
Instead of focusing on the latest and greatest gadgets and gizmos to sell to customers, it may be wise to consider placing more emphasis on proper setup in order to make a sale.
From the article "TechTalk: How Google Nest is Getting Integrators Involved in ‘Connected Home’ Sales " by Andrew Nichols.
According to market research firm Parks Associates, Sling ranked as the tenth most popular online-TV services, based on subscribers. Last year, Sling ranked sixth. But the drop isn’t because Sling is...
Parks Associates' holiday shopping research shows that millennials will lead the smart home and CE purchasing the holiday season, with 46 percent reporting high intentions to buy at least one device a...
In their Tuesday webinar on advancements in smart home technology, Sean Wargo, senior director of marketing intelligence at AVIXA and Brad Russell, research director, connected home, at Parks Associat...
In their Tuesday webinar on advancements in smart home technology, Sean Wargo, senior director of marketing intelligence at AVIXA and Brad Russell, research director, connected home, at Parks Associat...
