Providing market intelligence for more than 35 years

In The News

Technology Stock Roundup: Tech Stocks Down But MSFT/INTC Gain

Google Pulls Ahead of Apple in TV Streaming: According to a report from research firm Parks Associates, Google’s Chromecast now accounts for 20% of sales from set-top-box/streaming sticks. Roku remains in the lead with a 29% share, but Apple has been pushed to third place with a 17% share. Amazon’s Fire TV is at number four with 10%. Chromecast is the cheapest device at $35, Roku has two devices at $50 and $99, while both Apple TV and Fire TV come for $90.

The price differential is on account of additional hardware that the other devices provide so you won’t need a separate device to watch content/run apps, but that’s less important right now as it is fetching Google market share. And additional devices can always follow.  

From the article "Technology Stock Roundup: Tech Stocks Down But MSFT/INTC Gain" by Sejuti Banerjea.

Previously In The News

Why the Matter standard is becoming critical in smart home purchases

The Matter certification is quickly becoming a must-have for U.S. households looking to purchase smart home devices, according to new findings from market research firm Parks Associates. Parks...

3 Tips for Assessing Your Product Lines for 2024

A report released by Parks Associates this year found that small, local security dealer businesses are struggling to keep up with national tech-first, online-first players with a presence in multiple...

Intense Popularity Won’t Spare TV Sports From Big Challenges Ahead

Overall, sports-rights spending is projected to jump from $15.3 billion this year to $22 billion by 2027, according to data released by consultancy Parks Associates at its recent “Future of Video” con...

The Biden administration wants to ban quit fees for cable customers

That all-inclusive model might not be sustainable in a world where consumers can treat paid TV like they treat streaming platforms, said Jennifer Kent, vice president of research at Parks Associates....