Parks Associates’ data finds consumers’ top five actions after experiencing technical problems with smart home devices are DIY steps, not seeking professional support.
Parks Associates is a market research and consulting company. Since 1986, the firm has been tracking security and IoT markets. This is an excerpt from Parks Associates white paper, Turmoil in the Smart Home: The Impact on User Experience, written in partnership with Asurion.
From the article, "Technical Support Needs are Influenced by Number of Devices in the Home" by Jennifer Kent
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"...An updated view of IoT, at least from a percentage standpoint, with the source of each at the end: 43% -- Percentage of U.S. households with broadband that plan to purchase a smart home device...
