Recent research from Parks Associates showed that more than one third of tablet owners use the device as a second screen to search for programme information and listings - tablets are substituting interactive programme guides, hence the increased usage in the evenings.
From the article, "Tablet click-through rates for branding campaigns 250% higher than smartphones" by Ellen Hammett.
While I’m eager to watch the unfolding evolution of smart home technologies, with mind-blowing features like voice-enabled technology, machine learning, virtual reality, location services, and demand...
In fact, since 2013, the percentage of broadband households in the nation using only antennas to watch linear TV has jumped from 9 percent to 15 percent, according to data released this month by Parks...
Netflix still leads all streaming video services by total subscribers, according to a new report by Parks Associates. That's followed by Amazon Prime, Hulu, MLB.TV, WWE Network, Sling TV, HBO Now, Cru...
While home speakers, as well as the use of AI assistants on smartphones and tablets, figure centrally into the voice shopping market, there is also great potential in the automobile market. A study by...
