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November 09, 2015
Watching video on mobile devices has grown in popularity, but two-thirds of consumers still view most of their TV shows on a TV, according to market researcher Parks Associates.
"When you look at mobile devices, you see a lot of households are watching on mobile phones or tablets. But the viewership hours are much lower," said Glenn Hower, a Parks research analyst.
From the article "T-Mobile partners with Sling for unlimited video that won't tap data" by Tamara Chuang.
Netflix has by far the most loyal subscribers of its competitors, according to new research by Parks Associates. Analysts found that Netflix subscribers were much less likely to cancel than those o...
On the Yahoo side - there’s a collection of content resources as well, such as Yahoo Sports, Yahoo Finance, Yahoo Music, Yahoo Movies, Yahoo Weather, Yahoo News, Yahoo Answers and Yahoo Games. Yahoo c...
Parks Associates recently found that Amazon has moved into a virtual tie with Google at 22% of sales for streaming media players (Roku claims the top spot). Apple TV comes in at fourth place with 20%...
Entry into the smart speaker market makes sense for a company with smart home aspirations. "As the success of Echo and Google Home took off, everyone expected Apple to follow suit," said Brad Russe...
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