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November 09, 2015
Watching video on mobile devices has grown in popularity, but two-thirds of consumers still view most of their TV shows on a TV, according to market researcher Parks Associates.
"When you look at mobile devices, you see a lot of households are watching on mobile phones or tablets. But the viewership hours are much lower," said Glenn Hower, a Parks research analyst.
From the article "T-Mobile partners with Sling for unlimited video that won't tap data" by Tamara Chuang.
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Research from Parks Associates shows shifts in demand for streaming video services in the US, including a significant drop in spending. The firm’s latest research from its Video Services Dashboard rep...
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In a new report from Parks Associates, the researcher reports a significant drop in spending and a declining number of services viewers subscribe to. "Consumers are spending less, but rather than...
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