According to researchers at Harvard University, Americans spent nearly $420 billion on home improvements and repairs in 2020, as households modified living spaces for work, school, and leisure in response to the pandemic.
Research from Parks Associates found that one-third of smart device owners increased usage of their devices during the pandemic, including owners of smart door locks, all-in-one camera-based security devices, smart smoke/CO detectors, smart video doorbells, smart plug/adapter modules, smart light bulbs, and smart thermostats. While it’s too early to forecast whether consumer adoption of home automation and control systems will continue to climb at such a fast pace in a post-pandemic world, what’s easier to predict is the ongoing demand to address continuing connectivity, data privacy, and security concerns.
From the article "Survey Says: The Future of Smart Homes and Appliances Has Arrived" by Brent Tomkins.
"User experience defines the operator's video services for consumers," said Brett Sappington, senior director of research at Parks Associates in a statement. "Every pay-TV service and streaming video...
According to a July 2022 study from Parks Associates, roughly one-quarter of American households subscribe to nine or more streaming services, while 50% of us have at least four. From the article,...
The percentage of U.S. broadband households that use digital antennas in their homes increased to 20% near the end of 2017, up from 16% in early 2015, according to Parks Associates. "Increasingly,...
Across the span of consumer electronics, people over 55 get short shrift, often seen as caricatures of frailty or a market that doesn't look sexy in a startup's funding presentation. But the over-55 m...
