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October 21, 2021
According to researchers at Harvard University, Americans spent nearly $420 billion on home improvements and repairs in 2020, as households modified living spaces for work, school, and leisure in response to the pandemic.
Research from Parks Associates found that one-third of smart device owners increased usage of their devices during the pandemic, including owners of smart door locks, all-in-one camera-based security devices, smart smoke/CO detectors, smart video doorbells, smart plug/adapter modules, smart light bulbs, and smart thermostats. While it’s too early to forecast whether consumer adoption of home automation and control systems will continue to climb at such a fast pace in a post-pandemic world, what’s easier to predict is the ongoing demand to address continuing connectivity, data privacy, and security concerns.
From the article "Survey Says: The Future of Smart Homes and Appliances Has Arrived" by Brent Tomkins.
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